II · The Houses
The houses below wrote the grammar that the rest of the industry borrows. Each entry is a position, not a brochure.
Independent, family-owned, and the de facto benchmark of haute horlogerie.
Signature
Nautilus · Calatrava · Aquanaut · Grand Complications
2 references indexed →
The most recognised luxury watchmaker on earth. Vertically integrated. Quietly dominant.
Signature
Submariner · GMT-Master II · Daytona · Datejust
3 references indexed →
Family-owned since 1875. Author of the Royal Oak — the watch that rewrote the rules in 1972.
Signature
Royal Oak · Royal Oak Offshore · Code 11.59
1 reference indexed →
Founded in 1755. Quieter than Patek, deeper than most. The connoisseur's choice.
Signature
Overseas · Patrimony · Traditionnelle · Les Cabinotiers
1 reference indexed →
The watch on the Moon. Olympic timekeeper. Bond's wrist. Omega earns its icons.
Signature
Speedmaster · Seamaster · Constellation
2 references indexed →
The maison that invented the wristwatch as a piece of jewellery — and the men's wristwatch itself.
Signature
Santos · Tank · Panthère · Crash
2 references indexed →
Founded in 2001. Wrote a new playbook: tonneau cases, exotic alloys, seven-figure entry tickets.
Signature
RM 011 · RM 27 (Nadal) · RM 035
1 reference indexed →